Meena specializes in turning ideas into shareable digital content. As the Email Engagement Manager she manages the email marketing for 1.3 million Amnesty International supporters in the United States.
Meena’s passion to communicate compelling stories in the digital space came from her time at Greenpeace USA, where she ultimately managed all of the nonprofit’s social media assets. At Greenpeace USA, she learned the importance of a data and research when it comes to running successful campaigns. Equally important is coalition building, where she collaborated with many other environmental nonprofits to maximize Greenpeace USA’s social reach for campaigns.
As a Digital Campaign Manager at NextGen Climate, Meena flexed her skills on political campaigns. As a non-profit consultant, Meena worked on a variety of issue areas—from foster youth empowerment to social justice. She facilitates organizations in developing a strategy around digital communications, and trains staff on best practices and tools to effectively communicate their campaigns to a digital audience. Her clientele included California CASA Association, Muslim Advocates, and National Economic and Social Rights Initiative.
When she’s not glued to her computer, Meena likes to travel the world with her taste buds.