SHARE POWER Campaign
How are you connected?
You have two important connections to multinational corporations: a direct public connection and a shareholder connection. SHARE POWER helps you take advantage of both to maximize your efforts!
No matter who you are, you have a right to send a direct message to the CEO or Board of Directors of any company about concerns you have regarding their operations. But for SHARE POWER to be truly effective, we will need to use a variety of campaigning techniques. The heads of companies may not be persuaded to change by direct public pressure alone. Amnesty believes that approaching companies indirectly, through our connection to powerful shareholders, also has great potential for impact.
Businesses are run according to their bottom line, and that means when big investors speak, companies listen!
This approach to corporate change is called shareholder activism and it is
a key component of the SHARE POWER Campaign.From September 2006 to May 2007 Amnesty's SHARE POWER Campaign will raise awareness across the country about the human rights abuses by these companies and collect and deliver thousands of letters directly to the leadership of Chevron, Dow and Yahoo, demanding that they address our concerns. Alongside this, we will work to ensure that large shareholders invested in these companies use their power to press for change. Wondering how you are connected to these large shareholders, and what you can do?
Wondering how you are connected... and what you can do about it?
Roll your cursor over the connections below to find the one that best describes you, then click on the appropriate connection for a detailed guide on how to build a SHARE POWER Campaign based on your particular circumstances.
